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mediums and campaigns that include catalogues, leaflets, press, emailers,
social media, signage, exhibition material and so much more
client: ANTON HAIG
info: BRANDING & WEB
Anton Haig is a professional golfer hailing from South Africa. After a turbulent
career on and off the fairway, Anton is back on the road to success again.
The identity and brand had to have strong ties to his South African heritage
and remain mature and professional. I chose a modern serif and combined
it with a motif of a Blue Crane (a national emblem). The brand colours draw
on colours found in the South African wild mixed with predominantly black
and white photography for a dramatic, documentary feel.
client: CWM PARI WINES & ESTATE
info: BRANDING, ADVERTISING & ILLUSTRATION
Cwm Pari is based on a fictitious vineyard estate based in Pembrokeshire,
South Wales. Long established and full of history, this branding project had to
deliver on its strong Welsh heritage while being versatile to find its own niche
in the commercial wine market.
The logo draws heavily on an interpretation of a 'Welsh dragon' and 'Celtic cross'
to underline the location of the vineyard for international markets.